However, this is not a conventional chronicle, or at least not entirely. Divided into just seven chapters, each one bears a title that reflects a key theme at the intersection of art and industry—hallmarks of this great design house: Family, Beauty, Creativity, Craftsmanship, Technology and Innovation, Sustainability, and Vision. It’s a story that unfolds as a journey toward the future, spanning 240 pages and featuring over 400 photographs. It honors every model that became a symbol of its era and of Italian design excellence, while simultaneously looking in all directions. To satisfy those who know exactly what they’re looking for—and to surprise them with the unexpected.
